WHAT LIGHTS ME UP?

WHEN WE COME TOGETHER TO CREATE CHANGE.


When you're utilizing the gifts you've been given, the skills you've honed, on a mission to serve...

eMPATHY +
STRATEGY


LET’S TALK ABOUT

Now is one of the most fascinating periods of my business life. As we’re entering a new landscape. And it’s energising.

I cut straight to the core. We need more women building brands and big, fat bank accounts.

“Why?” you ask.

Women with financial freedom have options and choices!

I believe women who are ready to cultivate their brand and contribute to the broader cultural dialogue represent a potent force for positive change, one that will nurture both impact and abundance for themselves and others.


A LITTLE BIT OF BACKSTORY

The tide's turning. I see and feel it from the ground up. More women are starting their businesses, even as they juggle motherhood. I did the same!

I’ll be laying out the most valuable tools and wisdom that took me from being a business development manager for a medical recruitment company to a CEO of a 6+ figure training and consultancy business, whilst raising my daughter as a single mother.

Starting my own company was a substantial risk and it stretched, tested and threw me into something epic, to own my voice, my worth, my message, and just about anything else for that matter. It hasn’t been an easy breezy, lifestyle cover story, and I am sure it’s the same for most people. There were moments I wanted to give up, but I decided I didn’t want to be shoe-horned into a working culture that didn’t work for me or her.

I longed for connection, community, and commonality. Quietly and determinedly, I started to create the world I wanted to work and live in.

 

I would just do ‘me’. And I’d do it my way.

It’s a revolution and it’s happening right now.


THE WORLD NEEDS YOUR WORK. YOUR SOUL CALLING.

playing by different rules!

  • Business isn't just about profit; it's about creating meaningful change. Building a new future that prioritises and honours, people, the planet, alongside profit.

    To stand firm in your values, even in a sea of unethical practices. We must do the right thing. I believe we can do better. Integrity starts within. And we must lead with a deep sense of congruency. So, we can deliver on our promises, to get tangible results, to create first class experiences that create referrals on repeat.

  • If every person and every vision is unique, why are we following the same, one-size-fits-all guidance?

    You're a driven leader. A Visionary. A changemaker who aims to lead and inspire profound change... Which means you don’t resonate with the standard approach to business. The hustle culture, generic content, algorithm manipulation, prioritizing the bottom line... It all feels... out of alignment.

    Instead, let’s craft a business that genuinely uplifts you and your mission.

    AND push back against the notion that we must fit into predefined moulds.

    Furthermore, our audiences and customers are discerning; they can easily recognize generic approaches. What they truly desire is authenticity, originality, and your genuine expression. And deep down, so do you.

  • It’s not what you achieve it’s how you achieve it: Your Brand Has Roots… Your values are deeper.

    You want to build a business that is desirable, culturally influential, and a force for positive change: while thriving, through purpose-driven service.

    That’s powerful.

    It’s built on a foundation of … deeply rooted. It’s everything, we (our business) live and breathe day in, day out! It’s values. It’s behaviours. It’s atmosphere. It’s language. It's leadership. It’s rituals. It’s soul.

  • For women who want to contribute, transform, nourish, awaken, and simply help make the world a better place.

    Women who are deep, wise and loving humans, and desire to show up to what they are deeply called to do.

    We are the storm is a community of like-minded women who believe if we approach business with thoughtfulness, optimism, and awareness, we might just create something far better to what came before.

REBUILDING A WILDLY SUCCESSFUL BUSINESS

By all accounts, things were going well…

Until they weren’t.

During the pandemic, I was diagnosed with cancer.

Cancer transforms you. My ethos changed. I changed.

I rebuilt everything, I wanted a business that served my lifestyle, creativity, and desire to serve. I wanted a business that felt lighter, more aligned, and more expansive than ever.  

I stripped it all back. Re-envisioned. I trusted my inner guidance to make big bold moves, lay down foundations so my business would grow with me, and simplify and declutter so I could do less while achieving more.

I have many more lessons to share, setting you on the path for a lifelong, ever-growing, and fulfilling business while pursuing your passions (even as they evolve).

I know you’re a driven leader. A visionary. A changemaker. If you’d love to learn a ‘wiser way’ to work,

I’ve got you. 

Doubling Down On A Heart-centred way Of doing Business.

Eliminate the loneliness of business. Feel truly seen and supported in your vision. Reach your goals at lightning speed.

...and rediscover joy in the journey.

NOW? pOST CANCER ME.


WHAT I'M LOVING

Think: chilling with your nervous system, self-enquiry practices, yoga and communing with the Infinite. With a newfound love for surfing & wild water swimming. Living a nomadic life.

WHAT I BELIEVE

We create our realities. If you want it and you commit to it- it will be yours. YOU hold the key to everything you've ever dreamed of, just don't expect it to magically appear.

Show up. Every day.

WHAT I'M NOT ABOUT

Unethical business tactics, people who talk the talk (but don't walk the walk), quick fixes or wild claims. I believe we can do business more consciously. People, planet, and profit.

FROM my story to YOURS.

Our Approach

‘We are the storm’ method is a revolutionary approach for conscious entrepreneurs, digital nomads and online businesses. Newbies or seasoned. You can be just starting, wanting to turn your side hustle into a main thing; or well established and ready to uplevel, or chasing the money but longing for more meaning. I’ve got you.

I am totally into an expressly holistic approach where I will encourage you to explore a deeper sense of who you really are,and help you to design a purpose-led business with clarity and intention.

  • For those who are yearning to go deeper to develop their personal voice, work on shifting their mindset, and find more ease in sharing their expertise.

    Reconnect with your authentic self and unlock your unique voice and vision. Dive deep into your soul service, identity, why, beliefs, and values. Let go of limitations and trust your inner guidance to make bold moves with confidence. Gain clarity and ease in sharing your expertise.

  • For those who want to curate clear offerings with a distinctive signature and personal branding aligned with who you are.

    Create clear offerings and personal branding aligned with your essence. Design your vision and signature style by infusing creativity into your brand touchpoints, visual branding, and products. Simplify and declutter your business to prioritize your time and energy, allowing for more creative expression and productivity. Build conscious systems for growth and flexibility.

  • For those who want to connect the dots, showcase their work, with a desire to create a more personal way (STRATEGY) to connect to their clients and community.

    Craft a heart-centered growth strategy that resonates with your audience's needs and aspirations. Take them on an emotional journey through soulful sales experiences, engaging email communications, compelling website copy, and resonant social media content. Master the art of communication to create a magnetic brand and effortless sales process that feels personal to your audience.

  • For those who want to build a business that is desirable, shifting cultural narrative and become a powerful force for good. Recognizing that they need to put their head above the parapet by owning their 'ALIGNED AUTHORITY’ - Authority creates trust and respect, two things needed most right now.

    Embrace your truth, uniqueness, and authority to express yourself fearlessly. Serve those who resonate with you authentically, prioritizing relationships over pushing sales. Radiate, invite, inform, and inspire without resorting to manipulation. Step into your soul-aligned gifts and contribute to societal change through your leadership.

Like compelling story-telling and great marketing?

WE ARE THE STORM

For creative, conscious business founders, craving behind-the-scenes insights, unabashedly honest opinions, and a weekly dose of branding and marketing updates — all served up in a soul fuelled newsletter.

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